Karin E. Skoog's Blog (11)

Video Game Conferences January-December 2013

It’s a job and a half finding all of the industry conferences and events happening around the world, so we made life easier for you by providing a comprehensive list of over 100 video game conferences and locations/dates.  We even included relevant Twitter pages so you can stay up to date on the latest conference news and updates.  You can find the conferences LAI will be attending by looking for the events highlighted in…

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Added by Karin E. Skoog on January 30, 2013 at 18:10 — No Comments

Why Google Translate DOESN'T CUT IT for Video Game Translation!!!

Fact: Over 50% of worldwide video game revenue comes from markets outside the US.

 

Despite the importance of making games available in a variety of languages for gamers across global markets, translation and localization is still a source of confusion for many developers.  Due to the number of easily-avoided issues encountered by game translation and localization companies on a regular basis, we realized the value to the entire development community…

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Added by Karin E. Skoog on January 30, 2013 at 18:07 — No Comments

How to Save Time & Cut Costs - The RIGHT Way! - in the Game Translation Process

Fact: Over 50% of worldwide video game revenue comes from markets outside the US.

 

Despite the importance of making games available in a variety of languages for gamers across global markets, translation and localization is still a source of confusion for many developers.  Due to the number of easily-avoided issues encountered by game translation and localization companies on a regular basis, we realized the value to the entire development community…

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Added by Karin E. Skoog on January 30, 2013 at 18:02 — No Comments

Thinking about Using the Multilingual Guy-Down-the-Street for Game Translation? Think Again!

Fact: Over 50% of worldwide video game revenue comes from markets outside the US.

 

Despite the importance of making games available in a variety of languages for gamers across global markets, translation and localization is still a source of confusion for many developers.  Due to the number of easily-avoided issues encountered by game translation and localization companies on a regular basis, we realized the value to the entire development community…

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Added by Karin E. Skoog on January 30, 2013 at 18:00 — No Comments

Avoid Financial Loss Due to Consumer Drop Off - Vendor Selection for Game Localization

Fact: Over 50% of worldwide video game revenue comes from markets outside the US.

 

Despite the importance of making games available in a variety of languages for gamers across global markets, translation and localization is still a source of confusion for many developers.  Due to the number of easily-avoided issues encountered by game translation and localization companies on a regular basis, we realized the value to the entire development community to dispel…

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Added by Karin E. Skoog on January 30, 2013 at 17:58 — No Comments

The Top 5 Myths & Facts about Video Game Translation & Localization: What Every Game Developer Needs to Know (Part 1 of 5)

Fact: Over 50% of worldwide video game revenue comes from markets outside the US.

 

Despite the importance of making games available in a variety of languages for gamers across global markets, translation and localization is still a source of confusion for many game developers and publishers.  Due to the number of easily-avoided issues encountered by game translation and localization companies on a regular basis, we realized the value to the entire…

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Added by Karin E. Skoog on January 30, 2013 at 17:55 — No Comments

How Video Game Translation Differs From Other Types of Translation

At Language Automation, Inc. (LAI), we focus specifically on the translation and localization of video games and ensure all of our translators have experience within the video game industry.  Why is this important?

Well, have you ever tried to explain a video game to your parents, grandparents, significant other, anyone who isn’t a gamer?  Assuming both of you are fluent speakers of the same language, as soon as you launch into World of…

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Added by Karin E. Skoog on January 30, 2013 at 17:52 — No Comments

Insights Learned from Indie Game Developers in Latin America & the Middle East

Introduction

For 20 years, Language Automation, Inc. (LAI) has been tracking global video game markets in our mission to make games accessible to a wide array of players through our extensive network of worldwide game translators. While statistics and reports provide fantastic overviews and targeted data for these markets, we set out to gain a more detailed and deeper understanding of regional players and their perspective of the…

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Added by Karin E. Skoog on January 30, 2013 at 17:47 — No Comments

What’s the Video Game Market Like in the MENA Region? Check out our EXCLUSIVE Interview!

This interview was conducted with Lebanese-based game developer Game Cooks.  After describing the state of the video game market in the Arab region, we sat down with Lebnan Nader, General Manager at Game Cooks, to learn more about the company’s regionally-inspired games and his take on MENA gamers.

We discussed topics critical to developing a deeper understanding of the cultural nuances…

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Added by Karin E. Skoog on January 30, 2013 at 17:41 — No Comments

LAI’s Video Interview Series about Culturally-Focused Video Games – Mexico & Day of the Dead

Our interview series highlights game companies that create video games inspired by culture and rooted in regional tradition.  Below is our 3-part interview series with Phyne Games, a company featured on MTV and in Game Developer Magazine for Mictlan - a game based on Day of the Dead.  The entire interview can also be viewed on our blog.

 

Part 1…

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Added by Karin E. Skoog on January 30, 2013 at 17:37 — No Comments

When to Forgo the Culturalization of Video Games: Contextualizing Globalization within the Mobile Marketplace

A featured article on Gamasutra. *

Written by LAI’s Game Localization Marketing Specialist Karin E. Skoog in collaboration with LAI’s CEO David Lakritz.

 

Localization is the adaptation of video games for regional markets,…

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Added by Karin E. Skoog on January 30, 2013 at 17:30 — No Comments

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